Contd.
POVERTY ALLEVIATION MONEY ORDERS
- Benazir Income Support Programme MOs
MOs issued and processed 2.868 million for Rs. 10.875 billion
MOs issued and processed 8.428 million for Rs. 8.428 billion
SWOT ANALYSIS
Strengths:
- Century Old Organization
- Large Human as well as physical Infrastructure
- Presence, both in urban and rural areas
- Large portfolio of Services
- Trust of Public
Weaknesses:- Lack of autonomy in operation
- Lacking in technology/automation
- Lack of training
- Absence of Marketing/Customer Care Functions
- Poor Market Perception
- Poor Incentives for Staff/Lack of Motivation
- Inadequate Supervisory Positions
Opportunities:- Provide access to larger population
- Tremendous potential to grow business in existing services
- Optimal use of the large infrastructure
- Explore new business avenues
Threats:
- Deteriorating physical, technical & human infrastructure
- Fast depletion of market share to private courier companies
- Lack of autonomy to effectively compete
CHANGING MARKET SCENARIO
- Postal Market changing around the World
- Habits & Needs of Customers also changing
- Changes mainly being driven by technology
- Drastic Reduction in Telecom Charges
- Extension of Telecom Services
- Competition in Business Mail (Most Lucrative)
- Postal Revenue continuously dropping
- Worldwide trend of diversification
FUTURE VISION
Revamp Pakistan Post to meet challenges of 21st Century and become a hub of commercial & social activities
KEY OBJECTIVE
Transform Pakistan Post into an efficient, customer friendly, modern and self sustainable organization
KEY ELEMENTS OF PLAN
Use of Technology- Automation of Counter Activities
- Use of Computer Based Tools like Track & Trace, Electronic Money Transfer etc.
- Provision of Security Cameras in DMO’s/IMO’s
- Introduction of Postal Information System
Quality of Service- QoS parameters have been set
- Processes modified to remove bottlenecks
- 1370 Motor Bikes provided to improve delivery service
Explore further business opportunities- Extension through Franchise model
- Public Private Partnership
- Expand banking operation esp to serve rural areas
- Cargo/Logistic Service
- Direct Mail Service
- Registration/Verification Services
- Distribution/Consumer Service
MAJOR CHALLENGES & ISSUES
Difficulty in competing effectively in the market due to lack of empowerment
No funding for development of infrastructure- Both physical & technical infrastructure not compatible with present day needs
- Burden to meet social obligations
- Tariffs/Service charges not cost based
- Stopped getting PSDP since 2003-04 due to inability to pay back
Managerial & Supervisory positions inadequate for- Large Infrastructure
- Huge Service portfolio
- Aggressive Goals & Targets
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"You interpret my heart, my nature, as you wish to believe it. In truth, I have no secret longing to be saved from myself." (Eugene Onegin – Alexander Pushkin)
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