Journalism Paper - 2011
Solved MCQs
1. Banner Advertisement is a type of advertising related to:
a. Outdoor Advertising
b. Interactive Advertising
c. Corporate Advertising
d. None of these
2. The Public Relations department which covers the activities of Provincial Government is:
a. PID
b. DGPR
c. ISPR
d. None of these
3. Hamsafar is house journal of:
a. Daewoo
b. Pakistan Railways
c. PIA
d. None of these
4. Sultan Lakhani is the Chief Editor of:
a. Daily Dawn
b. Daily The News
c. Daily Nation
d. None of these
5. The book "Process and Effects of Mass Communication" was written by:
a. Denis McQuail
b. Wilber Schram
c. Joseph Ascart
d. None of these
6. News appearing before the occurrence of an events is termed as:
a. Curtain Raiser
b. Press Communique
c. Obituary
d. None of these
7. CPNE is a representative body of:
a. Newspaper employees
b. Newspaper editors
c. Newspaper owners
d. None of these
8. It is a compulsion for media organisations to _____ without changing or amending the text.
a. Press release
b. Press note
c. Hand out
d. None of these
9. Elahi Bakhsh Soomro is the capacity of Federal Information Minister announced to repeal:
a. PPO
b. EBDO
c. PCO
d. None of these
10. A typical soundtrack which identifies a program is known as:
a. Sound track
b. Music track
c. Signature tune
d. None of these
11. There is limited and delayed feedback in _________ communication.
a. Interpersonal
b. Media
c. Mass
d. None of these
12. Family Magazine belongs to:
a. Jang Group of Publications
b. Nida-e-Millat Group of Publications
c. Century Publications
d. None of these (Nawa-e-Waqt)
13. Obituary newa relates to:
a. Deaths
b. Births
c. Weather
d. None of these
14. The fuction of mass media which relates to the provisionof news is termed as:
a. Surveillance
b. Transmisiion
c. Correlation
d. None of these
15. The term "Media Determinism", "Global Village: and "Hot and Cool Media" were ternes and conceptualised by:
a. Harold Laswell
b. Walter Lipman
c. Marshal Mcluhan
d. None of these
16. The name of the First ever Urdu newspaper of the sub-continent which started using coloured photographs and cartoons was:
a. Jam-eJehan Numa
b. Tehzeeb-ul-Akhlaq
c. Hamdard
d. None of these
17. the advertising which praises the item to be sold with subjective opinions, superlatives or exaggerations is known as:
a. Puffery
b. Dummy
c. Garbage-in
d. None of these
18. A journalist who is not full time employee of one media organistion is known as:
a. Reporter
b. Stinger
c. Free lancer
d. None of these
19. Slander is:
a. Written defamation
b. Verbal defamation
c. Both of these
d. None of these
20. the first editor of "Dawn" was:
a. Faiz Ahmad Faiz
b. Shorish Kashmiri
c. Altaf Hussain
d. None of these
Corrections will be appreciated. !! :-)
__________________
No matter how fast i run or how far i go it wont escape me, pain, misery, emptiness.
Last edited by marwatone; Monday, December 26, 2011 at 12:18 AM.
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