(1) A large size head1ine across the entire page is called:
(a) Deck (b) Banner (c) Lead
(2) A sheet containing facts and detailed information on any issue is known as:
(a) Summary (b) Write up (c) Backgrounder
(3) The key Narrator of a newscast or program is called:
(a) Announcer (b) Editor- (c) Anchor.-
(4) Mohammedan Social Reformer was the English Name of:
(a) Muhazzab (b) Makhzari (c) Tahzeeb ul Akhlaq
(5) Daily Dawn Started in:
(a) 1940 (b) 1942 (c) 1944
(6) Zamindar was launched by:-
(a) Maulana Zafar Ali Khan (b) Maulvi Serajuddin
(c) Munshi Mahboob Alam.
(7) The first Editor of Dawn was:
(a) Desmond Young (b) Altaf Hussain (c)Pothan Joseph
(8) The number of radio stations, which Pakistan got in 1947 were:
(a) 5 (b) 2 (c) 3
(9). Daily Jung first appeared from:
(a) Calcutta (b) Karachi (c) Delhi
(10) Hamid Nizami was the founder editor of:
(a) Inqilab (b) Nawa-e-waqt (c) Mashriq
(11) CPNE is the representative body of:
(a) Editors (b) Newspaper owners - (c)Woking journalists -
(12) Television made its advent in Pakistan in:
(a) 1958 (b) 1964 (c) 1970
(13) Leader is the name of:
(a) Leading story on the front page.
(b) Main Feature (c) Opening Editorial
(14) Continuation of a story on another page is called:
(a) Carried - (b) Jump (c) Bouncer
(15) S.M.C.R. is a well known:
(a) Communication Theory - -
(b) Communication Strategy
(c) Communication Model
(16) A story appearing with the name of the writer is called:
(a) Credit line (b) By line (c) Print line
(17) The largest mass medium in Pakistan is:
(a) The Press (b) Radio (c) Television
(18) Dr. Goebbles is known as father of:
(a) Advertising (b) Public Relation (c) Propaganda
(19) Radio Pakistan was converted to Pakistan Broadcasting Corporation in:
(a) 1964 (b) 1972 (c) 1976
(20) A.P.P. is the abbreviation of:
(a) Allied papers of Pakistan
(b) Association of Publications
(c) Associated Press of Pakistan.
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