1)A freelancer is also called

(stringer, reporter, correspondent,)


2)Inverted pyramid style is preferably used in which media ?

(electronic,,print,,,both)


3)Material meant for press/media organizations is

(press release, news release,,press statement,,all of the above)


4)Subject assigned to reporter

(beat..)


5)PBC stands for

(Pakistan broadcasting corporation)


6)IRNA stands for

(Islamic Republic News Agency)


7)Hickey gazette launched in

(29jan 1780, 29 jan 1792, 29 jan 1760, etc)


8)SMCR model introduced in

(1960)


9)Name of Dawn publishers

(Herald)


10)Contribution by editorial staff is called

(editorial, article, column,


11)What is the type of advertising where product is delivered at your mailing address

(direct response, personal advertising, direct mail advertising, none of the above)


12)Father of printing press

(Johann Gutenberg)


13)Media is plural of ?

(Medium)


14)Audience in mass communication is?

(homogeneous,heterogeneous,exogenus or none of these)


15)Who presented SCMR model of communication?

Wilber Schram


16)The calender of events of journalism is called ?

calender


17)The publication at intervals ,weekly or monthly is called

(Periodicals)


18)A specific part of population ?

( sample)


19)Semantics is associated with ?

(Selection of words)


20)These was mcq about some theory type.I chose prediction for that.

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