S
Sacred cow - News or promotional material which a publisher or editor demands be published, often for personal reasons.
Serif and Sans serif - Plain font type with or without (sans) lines perpendicular to the ends of characters.
Satellite television - TV recieved through a satellite dish.
Scoop - An exclusive or first-published story.
Scoopt - the world’s first citizen journalism photograph agency owned by Getty Images.
Search box - A tool that allows users to enter a word or phrase to search a database.
Server - A computer that hosts the pages of a web site.
Shockwave - Software that allows the user to play multimedia animations; published by Macromedia.
Skype - Popular free internet telephony tool sometimes used to produce Skypecasts, or broadcast conference calls.
Skyscraper - A vertical banner advert, usually at one side of a web page and 60 x 468 pixels in size.
Social bookmarking - A service that allows users to store interesting website addresses publically on a web page and lets users network and pool recommendations.
Source - An individual who provides information for a story.
Splash - Front page story.
Standfirst - Line of text after the headline that gives more information about the article.
Stet - Proofreader’s mark for ‘restore to condition before mark up’.
Sticky content - Content that encourages users to stay on one site for as long as possible.
Strapline - Similar to a subhead or standfirst, but used more as a marketing term.
Streaming - Watching or listening to video or audio in real time, rather than downloading files.
Sub-editor - The person that checksand edits a reporters’ work and adds headlines and standfirsts.
Subhead - A smaller one-line headline for a story.
Superstitials - A type of rich media advert that downloads gradually without obscuring other content on the page; usually more popular than pop ups.
T
Tabloid - Smaller print newspaper size.
Technobabble - Confusing technical jargon.
Technorati - Powerful blog search engine.
Teeline - A form of shorthand.
Terrestrial television - TV sent through a beam transmitter directly into the home.
Testimonial - Endorsement of a product, often by a celebrity or well-respected client.
TK - Proofreader’s insertion mark for data to come. Sometimes written as TKTK.
Tie in - Placing the facts of a new story within the context of past events. Also known as a tie back.
Tip - A lead of piece of new information about a new story.
Top heads - Headlines at the top of a column.
Traffic - Amount of users recorded by a website.
Twitter - A service that allows users to send 140 character messages to ‘friends’ via mobile SMS, website or Instant Messenger.
U
Unique users - The number of individual users, as identified by unique computer addresses, that visit a web site.
Upload - To publish a file on the internet.
URL - Uniform Resource Locator, technical name for a web address.
User - A visitor or reader on a web site.
User-generated content - Material created and submitted to sites by its users - such as photographs, video footage, comments, articles etc.
V
Verso - Left-hand page.
Video blogger/Vlogger - A blogger who mainly uses video and publishes on the internet.
Video journalist - A journalist who publishes video reports on TV and/or on the internet.
W
Warblogs - Opinionated and political web logs.
Webcasting - Online visual and/or audio broadcasts, usually in real time.
Webmercials - Similar format to television adverts used online.
Webinar/Web conference - A seminar, lecture or presentation delivered over the internet.
Widow - Last line of paragraph appearing on the first line of a column of text.
Wi-fi - Wireless internet or network connection.
Wiki - An information site that can be edited and added to by readers. See Wikipedia - an online Wiki encyclopedia.
Wires - Stories or photographs sent electrically to your desktop. Here is a list of wire news services.
Wob - White text on a black or other coloured background.
__________________
_____________________________________________
A Man Would Do Nothing,
If He Waited Until He
Could Do It So Well
That No One Would Find Fault
With What He Has Done.
Last edited by prieti; Friday, July 13, 2007 at 12:57 AM.
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