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Journalism & Mass Communication Notes and Topics on Journalism

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Old Thursday, January 28, 2016
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Default Headline n a newspaper

AOA

Respectable seniors, I'm having a difficulty to find an appropriate answer to the question which was,“define Headline in a newspaper, its purpose, qualities & kinds.” I researched a lot through Internet & some recommended books but still unable to find a satisfying answer. Your help will mean a lot to me.
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Old Friday, February 19, 2016
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Seniors please check this outline, point out where I'm wrong

Definition

“a phrase at top of newspaper or magazine article indicating the subject of the article, usually in larger and heavier type.”

“the headline is the text indicating the nature of the article below it.”

Purpose

a) To attract readers attention

b) To summarize the story

c) To help readers what to read, what to bypass

d) Headline help readers index content

Types of headline

a) On the basis of composition

b) Straight headline : relates the main topic, easy to understand

c) Questionable headline : when the headline reports a future possibility i.e are we going to to win asia cup? & when there is some doubt about the truth or accuracy of the story.

d) Quotation headline : a quoted speech is used in headline.

e) Feature headline : headline for some unusual story which don't give complete meaning, often necessary to read the story to understand.

f) Double headline : two part headline of the same story, often used for major events.

On the basis of the structure

-Streamer or banner

-Kickers

-Slammers

-Raw wraps

-Hammer

-Tripods

-Side saddles

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