FEDERAL PUBLIC SERVICE COMISSION
COMPETATIVE EXAMINATION FOR RECRUMENT TO POSTS IN BPS – 17, UNDER THE FEDERAL GOVERNMENT, 2007


JOURNALISM


TIME ALLOEED: THREE HOURS MAXIMUM MARKS :100
NOTE: (i) Attempt ONLY FIVE questions in all, including QUESTION NO.9 Which is COMPULSORY. Select TWO questions fromeach SECTION. All questions carry EQUALL marks.
(ii) Extra attempt of any question or any part of the attempted question will not be Considered.
(iii) Candidate must draw two straight lines(================) at the end to Separate each question attempted in Answer Book.

SECTION –I

Q.1 what are the essentials of effective communication? Support your answer with argukents?

Q.2 give your evaluation of the role of print journalism in Pakistan?

Q.3 survey the development of electronic media in Pakistan?

Q.4. “the mass media in Pakistan are confronting many problems” Please comment.

SECTION --- II

Q.5. differentiate news “components” from “news values”

Q.6. describe the need and significance of editorial.

Q.7. what is your opinion about the present status of Public Relations Practice in Pakistan

Q8 Survey the development of Advertising in Pakistan

COMPULSORY QUESTION

Q. 9 write only the correct answer in the Answer book. Do not reproduce the question.

1) Calcutta General advertiser is popularly known as:
a) Bengal jopurnal
b) Hicky`s Gazette
c) Calcutta Courier
d) Voice of Bengal

2) The first printed Urdu paper in the Sub-continent was:
a) Delhi urdu Akhbar b) Sadiq-ul-Akhbar c) Jam-e-jahan Numa d) Koh-I-Noor

3) The Pakistan Times was founded by:
a) quaid-e-Azam Mohd Ali Jannah b) Liaqat Ali khan c) Khawaja Nazim-uddin d) Mian Iftakhruddin

4) The term Artillery of the press was coined by :
a) James reston
b) Qilbur Schramm
c) MM clean
d) Lazarsfeld

5) S M C R model of communication process was produced by:
a) David K berlo
b) M M clean
c) E M Roger
d) C H Gerber

6) the modern version of old hero is .
a) Famous personality
b) Celebrity
c) V I P
d) Powerful personality

7) libel is :
a) Malicious defamatory joke
b) Malicious defamatory written accusation
c) Slander
d) Defamatory speech

8) intra Personal Communication is
a) Communication between two persons
b) Inner monologues-communications within self
c) Communication with more perople
d) Communication with masses

9) the originator of the phrase “press is the fourth estate” is:
a) Edmund Burke
b) Lord Macaulay
c) North Cliff
d) Rudyard Kipling

10) The Magic Bullet theory of mass communication was evolved by
a) Ball Rokeach
b) Klapper
c) George Gerber
d) None of these

Q 9 (b) Identify the following in Pakistan`s Media perspective.

11) A P N S
12) A P N E C
13) C P N E
14) P B C
15) A B C
16) P I D
17) P F U J
18) A P P
19) P E M R A
20) R P P O

@jtalpur

Thanks for posting the paper, I was waiting for this too.

Solved Question No - 9 is herewith.

COMPULSORY QUESTION

Q. 9 write only the correct answer in the Answer book. Do not reproduce the question.

1) Calcutta General advertiser is popularly known as:
b) Hicky`s Gazette


2) The first printed Urdu paper in the Sub-continent was:
a) Delhi urdu Akhbar

3) The Pakistan Times was founded by:
d) Mian Iftakhruddin

4) The term Artillery of the press was coined by :
a) James reston

5) S M C R model of communication process was produced by:
a) David K berlo

6) the modern version of old hero is .
b) Celebrity (Not 100 % Sure)

7) libel is :
c) Slander

8) intra Personal Communication is
b) Inner monologues-communications within self

9) the originator of the phrase “press is the fourth estate” is:
a) Edmund Burke

10) The Magic Bullet theory of mass communication was evolved by
a) Ball Rokeach


Q 9 (b) Identify the following in Pakistan`s Media perspective.

11) A P N S (All Pakistan Newspapers Association)
12) A P N E C (All Pakistan Newspapers Employees Confederation)
13) C P N E (Council of Pakistan Newspaper Editors )
14) P B C (Pakistan Broadcasting Corporation)
15) A B C (associated Press Of Pakistan)
16) P I D (Press Information Depertment)
17) P F U J (Pakistan Federal Union of Journalists)
18) A P P (Associated Press Of Pakistan)
19) P E M R A (Pakistan Electronic Media Regulatory Authority)
20) R P P O (Registration of Press and Publications Ordinance)

ABC stands for all of the following.

1. American Broadcasting Company
2. Asia Badminton Confederation
3. Audit Bureau of Circulation

__________________
The Me you have always known, the Me that's a stranger still.

@ last island

Here it means audit bureau of circulation
sorry I have written it wrong by mistake

section II
Journalism
Q.6. describe the need and significance of editorial.

editorial is a very important topic plz anyone have a standard answer for it???

__________________
__________________________________
nahin nigah main manzil to justaju hi sahi
nahin wisaal mayassar to arzu hi sahi

Editorials are generally printed either on their own page of a newspaper or in a clearly marked-off column, and are always labeled as editorials (to avoid confusion with news coverage). They often address current events or public controversies.
Generally, editorials fall into four broad types: news, policy, social, and special. When covering controversial topics such as election issues, some opinion page editors will run "dueling" editorials, with each staking out a respective side of the issue.

Many magazines also feature editorials, mainly by the editor or publisher of the publication. Additionally, most print publications feature an editorial, or letter from the editor, followed by a Letters to the Editor section. The American Society of Magazine Editors has developed a list of editorial guidelines, to which a majority of magazine editors commonly adhere. Most editorial pieces take the form of an essay or thesis, using arguments to promote a point of view.

I hope it would be now easy for you to understand the essence of Editorial in a Newspaper. if anything is still confusing then please go and consult any relevent book of Journalism and see the article of Editorial.

2) The first printed Urdu paper in the Sub-continent was:
a) Delhi urdu Akhbar

3) The Pakistan Times was founded by:
d) Mian Iftakhruddin



the correct answer is
first printed urdu newspaper in sub-continent is jam-e-jahan nama 1822

pakistan times founded by quaid-e-azam

__________________
The world suffers a lot, not because of the violence of bad people, but because of the silence of good people.

Hi,
The first printed newspaper of sub continent appeared in 1708 with the name of ''Hicky Gazette'' published by JAMES AUGUST HICKY.

Editorial of a newspaper is representative of newspaper policy. Newspaper is not responsible for the opinion of columnist but whatever opinion is given in editorial the newspaper is responsible for that. Columns , features can be written by anyone but the editorial must be written by editorial board ; which critically analyze the recent events that evaluate and make an opinion regarding that issue according to the newspaper policy.

__________________
Sangdil Riwajoon ki ya Imart-e-Kohna Toot bhi Tou Skti hay
Yeh Aseer Sehzadi Choot bhi tou Skti hay

write only the correct answer in the Answer book. Do not reproduce the question.

1) Calcutta General advertiser is popularly known as:
a) Bengal jopurnal
b) Hicky`s Gazette Hicky's Bangal Gazette 1780 google it
c) Calcutta Courier
d) Voice of Bengal

2) The first printed Urdu paper in the Sub-continent was:
a) Delhi urdu Akhbar b) Sadiq-ul-Akhbar c) Jam-e-jahan Numa d) Koh-I-Noor

3) The Pakistan Times was founded by:
a) quaid-e-Azam Mohd Ali Jannah b) Liaqat Ali khan c) Khawaja Nazim-uddin d) Mian Iftakhruddin

4) The term Artillery of the press was coined by :
a) James reston
b) Qilbur Schramm
c) MM clean
d) Lazarsfeld

5) S M C R model of communication process was produced by:
a) David K berlo
b) M M clean
c) E M Roger
d) C H Gerber

6) the modern version of old hero is .
a) Famous personality
b) Celebrity
c) V I P
d) Powerful personality

7) libel is :
a) Malicious defamatory joke
b) Malicious defamatory written accusation
c) Slander
d) Defamatory speech

8) intra Personal Communication is
a) Communication between two persons
b) Inner monologues-communications within self
c) Communication with more perople
d) Communication with masses

9) the originator of the phrase “press is the fourth estate” is:
a) Edmund Burke
b) Lord Macaulay
c) North Cliff
d) Rudyard Kipling

10) The Magic Bullet theory of mass communication was evolved by
a) Ball Rokeach
b) Klapper
c) George Gerber
d) None of these

Q 9 (b) Identify the following in Pakistan`s Media perspective.

11) A P N S all pakistan newspaper society
12) A P N E C all pakistan newspapers employees confideration
13) C P N E council of newspaper editors
14) P B C pakistan broadcasting corportation
15) A B C audit breau of circulation
16) P I D press information department
17) P F U J pakistan federal union of journalists
18) A P P assosiated press of pakistan
19) P E M R A pakstn electronic media regularity authority
20) R P P O registration of press and publication ordinanc