Media is run by human beings and the human beings have feelings, likes, dislikes and biases, so it is natural for the media to take sides. Furthermore, some newspapers and channels are mouth pieces of different parties and idealogies and they keep on spreading their point of view, twisted the news in their favour, try to make their desires turn into news.
It depends on readers and audiance what they perceive from the media. Dont believe what you listen/watch/read in media unless you get it confirmed from an indepedent source.

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/// Aur be ghum hain zamanay main muhabat kay siwa ///