Wednesday, December 29, 2010
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Senior Member
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Join Date: Jun 2010
Location: COMMUNIST REVOLUTION
Posts: 360
Thanks: 230
Thanked 273 Times in 166 Posts
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Some other functions of a PRO:
- monitor public opinion about an organisation or particular issues;
- advise management on policy issues and communication strategies;
- plan public relations programmes including preparing cost budgets;
- present arguments on behalf of an organisation (lobbying) to other organisations and special interest groups;
- liaise with the public and respond to inquiries;
- liaise with the media, i.e. respond to inquiries, arrange interviews with journalists, prepare and distribute news releases and make statements;
- write, edit and arrange production of print materials such as newsletters, house magazines, pamphlets and brochures;
- assist in preparing organisational documents such as annual reports, corporate profiles and submissions;
- write speeches, prepare visual aids and make public presentations;
- oversee production of visual (film or video) and audio electronic material, including managing an internet web site;
- organise special events such as open days, visits, exhibitions and functions;
- conduct internal communication courses, workshops and media training;
- evaluate communication activities and recommend future actions.
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Regards,
CHAIRMAN MAO
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