Quote:
Originally Posted by Desireheaven
yes dear:
Dc: Development Communication (Top to down communication) while DSC Development support communication (Gross root level)
the basic difference in these terms are : look DC is a development communications is mein just top management say say communication ki jati and work is done for the betterment of the masses, but no element of feedback, While in 1975 concept of DSC was emerged by Firece, He said that we should not implement decisions and information to people without asking their interest so DSC is a theory in which people are involved as well as management;
And Dj is as like Development journalism. means Media used for Development.
DJ: Development Journalism.
Media which is used for Coverage of development project is called DJ.
i hope you got clear now.
As shortage of time not including its features and merits.
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thanks, who is father of smcr model of communication?