PART-II SECTION —I (MANAGEMENT)

Q. No. 2 Discuss the nature and scope of Management and also discuss functions of the Management. (20)

Q. No. 3 What is difference between leader and Manager and identify important approaches to effective leadership? (20)

SECTION-II ( PRINCIPLES OF MARKETING)

Q. No. 4. Explain what is meant by "the marketing concept" compare this with a product orientation and a sales orientation. (20)

Q. No. 5. What is plan, planning and strategic planning and its role in effective marketing management? (20)

Q. No. 6. What do you know about MARKETING MIX and how its effect on increasing the sales volume of a company? (20)

SECTION-III FINANCIAL MANAGEMENTS

Q. No. 7. Discuss the nature and scope of FINANCE and FINANCIAL MANAGEMENT and also its role in financial efficiency.. (20)

Q. No. 8. What is the importance of port folio Management and describe different types of investment and financial securities? (20)

Zero calculations in the paper. Was it a joke?

__________________
D:

A very easy paper, just like the rest of the papers of 2015.

__________________
When everything feels like an uphill struggle. Just think of the view from the top.

Halwa paper

Easy paper indeed

Average paper .. one can get 60+ in it easily

__________________
"Nothing is impossible, the word itself says 'I'm possible'!

Oh, much easy and I think, mostly with get good scours.

__________________
I study and prepare and someday my opportunity will come.